American Hat Company Named Official Hat of Working Ranch Cowboys Association
The Working Ranch Cowboys Association (WRCA) and American Hat Company have entered into an agreement to make American the official hat of WRCA and the WRCA World Championship Ranch Rodeo (WCRR).
“As an organization, we want to develop relationships with people and companies who share our mission and values,” WRCA President Shawn Goemmer said. “American Hat Company has been a leader in the Western market for years and clearly has an exceptional product, but it’s their deep-rooted belief in the cowboy code and way of life that makes this partnership the perfect fit for WRCA.”
Keith Mundee, president of American Hat Company said, “When the opportunity came up to be the official hat of the Working Ranch Cowboys Association, it was a very easy decision. Our core values align perfectly, faith, family, hard work and America! We are looking forward to supporting this organization for years to come!”
American Hat Company, located in Bowie, Texas, will provide cash and product support to multiple activities within WRCA. Contestants of the WRCA World Championship Ranch Rodeo, WRCA Youth Cow Horse Championship and WRCA Youth World Championship Ranch Rodeo will have an opportunity to win felt hats from American. Also, the WRCA Rookie of the Year will be presented by American, with the winner receiving $2,500 cash and a felt hat. American hats will be available for purchase in the trade show, primarily through WRCA sponsor Cavender’s.
WRCA Association Manager Leman Wall added, “The cowboys of WRCA are thrilled about this new partnership with American Hat Company. This is a tool they use every day in all types of weather, and the style, quality and durability of American are second to no one. We are beyond excited to have American Hat Company as part of the WRCA family.”